We design sensory tea experiences for product launches, press events, VIP clients and corporate gatherings—from concept and tea pairing to ceremony and guest experience.
Each ceremony begins with the brand story, the guest profile and the feeling the event should leave behind.
Fragrance · Product storytelling
BVLGARI
Zurich · 10 guests · 2 hours
A bespoke sensory workshop created for the relaunch of BVLGARI's Thé Vert fragrance. Three teas reflected the aromatic character of Thé Vert, Thé Blanc and Thé Impérial—connecting fragrance storytelling with origin, aroma and taste.
The briefTranslate fragrance notes into an engaging guest experience.
DeliveredTea curation, sensory mapping, presentation and guided service.
Beauty · PR experience
SENSAI
Zurich · PR event · 60 minutes
A Japanese tea ceremony designed around SENSAI's philosophy of Saho and Omotenashi. The experience combined cultural storytelling, ceremonial matcha, mindful preparation and seasonal wagashi.
The briefCreate an intimate, culturally grounded experience for press guests.
DeliveredConcept, ceremony, matcha, wagashi pairing, setup and hosting.
Corporate · Team culture
BCG & MSD
Switzerland · Team experiences
Guided tea formats created for teams: an inclusive alternative to alcohol-led corporate events, combining cultural context, sensory attention and conversation.
FormatsTeam-building tea experience and Korean etiquette through tea.
DeliveredProgram design, tea service, education and facilitation.
Event formats
Built around your objective.
Choose a starting format. The final experience is adapted to your brand, audience, venue and timeline.
01
VIP Client Tea Ceremony
An intimate ceremony for clienteling, invitation-only evenings and private hospitality.
6–15 guests
Approximately 90–120 minutes
Tea and seasonal confection pairing
02
Product Launch & Press Event
A sensory narrative connecting tea, aroma, origin and ritual with a product or campaign story.
Custom guest capacity
PR, media and brand education
Concept and service design
03
Corporate Matcha Workshop
A participatory format for teams, leadership groups and executive offsites.
10–30+ guests
60–90 minutes
Inclusive, alcohol-free format
04
Hotel & Retail Activation
Signature ceremonies, pop-ups and in-store rituals designed around real guest flow.
One-off or ongoing activation
Staff guidance available
Custom gifting available
Complete delivery
Your venue. Your guests. We handle the experience.
A single partner from initial concept through setup, hosting and breakdown.
01
Creative concept and brand-story integration
02
Tea sourcing, tasting and confection pairing
03
Utensils, service setup and guest flow
04
Ceremony hosting and cultural storytelling
05
Ingredient and allergy information
06
Custom gifts and branded takeaways
07
On-location delivery across Switzerland
08
Breakdown and post-event follow-up
Process
From brief to ceremony.
A clear, discreet process for busy marketing, PR and event teams.
01 · DISCOVERY
Share the brief
Tell us about the brand, occasion, audience, venue and desired atmosphere.
02 · PROPOSAL
Receive the concept
We develop the format, creative direction, requirements and investment.
03 · DELIVERY
Host the experience
We prepare, set up and guide the ceremony so your team can focus on the guests.
Private inquiry
Tell us about your event.
Share the essentials and receive a personally prepared response within one business day.