SENSAI Tea Ceremony Zurich | Luxury Beauty Case Study
Luxury Beauty Case Study · Zürich
SENSAI × KTeaShop: Tea Ceremony for a Beauty PR Event
KTeaShop created a 60-minute tea ceremony in Zürich for a SENSAI PR event, shaped around the brand's ideas of Saho and Omotenashi.
The brief
Create an intimate, culturally grounded experience for press guests that connected ritual, hospitality and sensory attention.
The experience
The format combined cultural storytelling, ceremonial matcha, mindful preparation and seasonal wagashi. KTeaShop delivered the concept, ceremony, pairing, setup and hosting.
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